The Tella Blog

Vidyard is the elder statesman for sales video. It's the bloke in the suit with the headset mic. But Tella is the new kid in Sales Video Town, and we're taking a different approach to video for sales. It's bright, colourful, and ready to be remixed.

Every founder and indie maker is constantly hearing how critical content marketing is to building an audience for their product. There's lots of detailed, confusing and conflicting information out there — here's how you can start.

A great product video can make or break a product launch. Product videos are a chance for lines of code and MRR to take a back seat and give the spotlight to storytelling, humour, and clever production. And it's high time that product videos had their own awards.

If you ship a feature but don't do a demo, have you really shipped? When you're building a startup your product is your greatest source of content. Turn all those iterations, improvements, and new features into short, informative videos to keep current and potential users in the loop.

If you're creating an online course or educational videos as part of your content marketing, then you're probably focussed on delivering high quality and engaging content. So how can Tella help?

Launching a new product? Then make sure your users are as excited as you are. A well-made product launch can create stronger product usage and retention, and lower churn. So how do you get it right?

Your users want fast support and self-service so they don't have to wait. Knowledge Base videos are a great way to help users learn about your product and a fast way for you to share advice.

Tella helps you make videos that leave an impression. Whether you're building a startup or hacking independently you want your product and content to be noticed. Here are some common startup video types you can record, edit, and share with Tella.

The only way to know if you like something is to try it. But some things require a lot of effort even just to try. Creating a course can feel a bit like that. In this short guide you'll learn how to create a course that won't feel like a lot of work.

Polly runs a startup, designs games, and streams on twitch Learn about the apps essential to her workday.

Zach is the presentation design guru. His agency has designed decks that have helped top startups raise billions. Check out the apps he uses to make that happen.

Lenny from Milk Video shares his stack for smashing through tasks, testing APIs, and doing math 'til the sun comes up!

Talking to users is one of the most important things you can do as a startup founder. But how do you actually get users to talk to you? Here's 10 ideas from startup founders on how to talk to more users.

Convert your slides to video using Tella. Use PowerPoint, Keynote, Google Slides, PDFs, or images. Great for simple screen recordings, polished video presentations, or basic slideshows.

You've hacked together an MVP. Now it's time to hack together some help docs. But writing a bunch of detailed docs for a fledgling product is overkill. Learn how video-based documentation can help instead.

Course creation is all the rage right now. And today's tools mean you can launch a course in half a day. Learn how to record lessons in Tella and how to create and publish a course website on Podia. 💸

Screen recording has become an essential way for teachers to communicate with students. The rise in popularity of remote and virtual learning has meant that teachers need to start wearing another hat: video content creator. Learn how about the different ways to record your screen on a Chromebook.

Learn how Open Scout onboarded a 50+ person team across 6 timezones, using async videos in Tella. Before last year's launch, Adam and his team needed to onboard scouts across six different timezones. For the new recruits, joining Open Scout meant getting familiar with the company, and learning about the world of venture capital and startups. With such a big group and so much content Adam's team was faced with a challenge more akin to online education than VC.

Learn how Draftbit built a video knowledge base on Tella to scale their onboarding and activate new users.

Free tips, tricks, and gear suggestions to optimise your home video setup for 2021. Lighting, cameras, mics, and more. For content creators, startup founders, and remote workers to look, sound, and present better on video.

We've got some pretty cool news to share: Tella has been part of the latest Y Combinator batch! Yup, the first fully remote batch. There weren't many dinners in Mountain View, instead there was a lot of Zoom. 😄

Sending cold emails can be rough. Learn how using video can improve your conversion, and scale your outreach.