Kajabi terms

Hero Section

The main banner area on a landing page.

What is a hero section in Kajabi?

A hero section in Kajabi refers to a specific part of a website's homepage or landing page. It is typically the first section that visitors see when they land on the website. The hero section is designed to immediately grab the visitor's attention and provide a brief, compelling overview of what the website or business is about. It often includes elements such as a large background image or video, a powerful headline, a brief description or tagline, and a call-to-action button.

In Kajabi, a platform for creating and selling online courses, the hero section plays a crucial role in attracting and engaging potential customers. Users can customize their hero section in various ways to reflect their brand and course offerings. This could include adding a compelling headline about their course, a brief description of what students will learn, an enticing call-to-action to sign up or purchase the course, and visually appealing images or videos related to the course content.

How do I customize the Hero Section in Kajabi?

Customizing the Hero Section in Kajabi can be done through the website builder. First, navigate to the "Website" tab in your Kajabi dashboard and select the site you want to customize. Then, click on "Customize Your Website" and select the page where your Hero Section is located. Once you're on the page, click on the "Hero" section in the sidebar.

In the Hero Section, you can customize various elements such as the background image, overlay color, text, and call-to-action button. To change the background image, click on "Background" and upload your preferred image. For the overlay color, click on "Overlay" and choose your desired color. To edit the text, simply click on the text box and start typing. For the call-to-action button, click on it and you'll be able to change the text, link, and style. Remember to click "Save" to apply your changes.

What is the purpose of the Hero Section in Kajabi?

The Hero Section in Kajabi serves as a crucial element in website design, primarily aimed at capturing the attention of visitors as soon as they land on the website. It is typically the first section users see, often containing a compelling headline, a brief description of the site or business, and a call-to-action (CTA) button. The purpose is to immediately engage visitors, provide them with a clear understanding of what the site or business is about, and guide them towards taking a specific action, such as signing up for a newsletter or purchasing a product.

Moreover, the Hero Section in Kajabi is customizable, allowing businesses to tailor its design and content to their specific needs and branding. This flexibility enables businesses to create a powerful first impression, convey their unique value proposition effectively, and enhance user experience. By strategically designing and optimizing the Hero Section, businesses can significantly improve their website's conversion rate and overall performance.

Can I add videos to the Hero Section in Kajabi?

Yes, you can add videos to the Hero Section in Kajabi. Kajabi provides a feature that allows you to add a video to the Hero section of your website. This can be done by navigating to the "Website" tab, then selecting the "Design" option. From there, you can choose the "Hero" section and select the "Background" option.

In the Background settings, you will find an option to upload a video. You can either upload a video file directly from your device or you can embed a video from an external source like YouTube or Vimeo. Please note that the video file size should not exceed the limit set by Kajabi. After uploading or embedding the video, make sure to save your changes.

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