Substack terms

Podcasts

An option to publish audio content.

What are podcasts in Substack?

Substack is a platform that allows writers and creators to monetize their content by offering subscription-based newsletters. Recently, Substack has expanded its services to include podcasts. This means that creators on Substack can now produce and distribute podcasts directly through the platform, adding another medium through which they can connect with their audience.

Podcasts in Substack work similarly to the newsletters. Creators can choose to make their podcasts available to all subscribers or only to those who pay. They can also decide whether to allow non-subscribers to access certain episodes. This feature provides creators with a new way to monetize their content, while also offering subscribers more value for their subscription.

How do I create a podcast on Substack?

Creating a podcast on Substack is a straightforward process. First, you need to sign up for an account on Substack and create a new publication. Once you've done that, you can start creating your podcast. Go to your dashboard and click on the "New Post" button. Then, select the "New Podcast Episode" option.

You will then be directed to a page where you can upload your podcast episode. Click on the "Upload Audio" button and select the audio file from your device. You can also add a title, description, and transcript for your episode. Once you're done, click on the "Publish Now" button. Your podcast episode will then be published on your Substack page and available for your subscribers to listen to. You can also schedule your podcast episodes to be published at a later date.

How much does it cost to host a podcast on Substack?

Substack does not charge any upfront fees for hosting a podcast. They operate on a subscription model, where creators can choose to offer free content or charge subscribers for premium content. If you choose to monetize your podcast, Substack takes a 10% fee from your subscription earnings.

However, it's important to note that while Substack itself doesn't charge for hosting, there may be other costs associated with podcasting. These can include equipment costs, editing software, and potentially marketing or advertising expenses. These costs will vary depending on the quality and scale of your podcast.

Can I monetize my podcast on Substack?

Yes, you can monetize your podcast on Substack. Substack offers a platform where you can publish paid newsletters and podcasts. You can set up a subscription service where your listeners pay a monthly or annual fee to access your podcast. This can be a great way to generate a steady income from your podcast, especially if you have a dedicated and engaged audience.

However, it's important to note that Substack takes a 10% fee from your subscription earnings. Also, you need to provide valuable and consistent content to keep your subscribers engaged and willing to pay for your podcast. It's also worth noting that Substack handles the payment processing and subscriber management, making it easier for you to focus on creating your podcast.

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