Substack terms

Featured Posts

Posts that are highlighted or promoted.

What are featured posts in Substack?

Featured posts in Substack are selected articles or pieces of content that are highlighted or given prominence on a Substack newsletter or website. These posts are typically chosen because they are considered to be of high quality, highly engaging, or particularly relevant to the audience. They are often used as a way to showcase the best content to readers, or to highlight important or timely topics.

The selection of featured posts can be done by the author of the newsletter or by Substack itself. For authors, featuring a post can be a way to draw attention to their best work, or to promote content that they want to reach a wider audience. For Substack, featuring posts can help to promote high-quality content across their platform, encouraging more engagement and attracting more readers.

How much does it cost to feature a post on Substack?

Substack does not charge users to feature a post. The platform operates on a subscription model, where writers can choose to make their content available for free or charge a subscription fee to their readers. The cost of a subscription is set by the writer, and Substack takes a 10% fee from these earnings.

However, it's important to note that while featuring a post doesn't cost anything, the platform does have other costs associated with it. For instance, if you choose to charge for subscriptions, you'll need to pay a payment processing fee. This fee is typically around 2.9% plus 30 cents per transaction. So, while featuring a post is free, there are other costs to consider when using Substack.

How can I feature a post on my Substack newsletter?

Featuring a post on your Substack newsletter is a straightforward process. First, you need to log into your Substack account and navigate to your dashboard. From there, click on the "Posts" tab to view all your published posts.

Find the post you want to feature and click on the "..." or "More" button next to it. A drop-down menu will appear, and you should select the "Feature this post" option. Once you've done this, the post will be prominently displayed on your Substack homepage, making it easily accessible for your readers.

What are the benefits of featuring a post on Substack?

Featuring a post on Substack can offer several benefits, particularly in terms of visibility and engagement. When a post is featured, it is highlighted and given prominence, which can attract more readers. This increased visibility can lead to higher engagement rates, as more people are likely to read, comment on, and share the post. This can be particularly beneficial for writers or publishers who are trying to grow their audience or promote specific content.

Additionally, featuring a post can also help to establish credibility and authority. A featured post is often seen as a standout piece of content, which can enhance the writer's reputation. It can also provide an opportunity to showcase the writer's expertise on a particular topic. Furthermore, Substack has a large and diverse user base, so featuring a post can help to reach a wider audience, potentially attracting new subscribers and boosting revenue.

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