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Connect YouTube, LinkedIn, X, TikTok and Facebook under Settings → Connections so Tella can publish your videos to them. The Facebook connection covers both your Facebook Pages and the Instagram professional accounts linked to them. You can also connect a platform straight from the Publish tab.

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Connect an account

  1. Click your workspace name in the top-left corner and open Settings → Connections.
  2. Under Publishing, find YouTube, LinkedIn, X, TikTok or Facebook and click Connect.
  3. Sign in to the platform in the tab that opens and allow Tella access.
  4. Come back to Tella. The account appears under the platform’s card.
To connect while publishing instead, click Share → Publish, hover a platform under Destinations, and click Connect.

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Connect more than one account

You can connect several accounts per platform, for example a personal and a company X account, or two YouTube channels. Once a platform has one, its button reads Add account: click it and sign in with the other account. For YouTube, pick the other channel on Google’s screen. Each account is listed under its platform. Its ⋯ menu (Account actions) has Rename and Disconnect, and a Reconnect button appears next to it only when the account needs reconnecting. When you publish, choose which accounts to post to under Posting as in Destinations.

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Rename an account

Open the account’s ⋯ menu, choose Rename, type a name (up to 255 characters), and click Save. The name is just for you: it shows in Settings → Connections, the Publish tab, and to the API and MCP. Save an empty name to go back to the account’s own name on the platform.

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Connect Instagram

Instagram connects through Facebook: Meta only lets apps post to Instagram professional accounts linked to a Facebook Page. Connect Facebook with the Facebook account that manages the Page, and allow Tella access to the Page and its Instagram account. See Publish to Instagram and Facebook.

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Set your default Facebook Page and Instagram account

Once Facebook is connected, its card in Settings → Connections shows Default Facebook Page and Default Instagram account. The Publish tab starts on these, and the API and MCP post to them. You can still pick a different one each time you publish in the app.

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Who can use my connected accounts?

Only you. Connections belong to your Tella user, not your workspace: when a teammate publishes a video you share with them, it goes to their own connected accounts. Teammates never see or post to yours.

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Reconnect an account that has expired

When a platform ends Tella’s access, the account reads Needs reconnecting and shows a Reconnect button. Click it and sign in again with that account. For YouTube, Google sometimes refuses to renew access. Clicking Reconnect then opens Remove Tella at Google first. Remove Tella at myaccount.google.com/permissions, then click I’ve removed it, reconnect. If you skip this step, the new connection stops working after an hour.

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Disconnect an account

Open the account’s ⋯ menu and choose Disconnect. Your other accounts on that platform stay connected, and posts you’ve already published stay on the platform. When you disconnect YouTube, also remove Tella at myaccount.google.com/permissions. Otherwise the next YouTube connection expires after an hour.
Last modified on October 14, 2026