Learn how to use the new carousel grid question type in Conveyor to collect scaled ratings and insights.
New Carousel Grid Question Type Update 📊
Dag Malstaf
Learn how to use the new carousel grid question type in Conveyor to collect scaled ratings and insights.
Chapters
00:00
Introduction
Introduction to the new carousel or grid question type
00:56
Setup and Configuration
02:19
Participant Experience
03:04
Probing Configuration
04:15
Analysis and Insights
Transcript
00:01
Hi everyone.
00:02
So today I'll be giving a quick update on a new question type we've been adding.
00:07
So as you all know, in conveyor you've always were able to set up single select or multi select questions.
00:13
But sometimes what you need is a matrix or a grid question, which is where you have multiple items and you want participants to give a scale, to, to rate each item based on a scale, and so that you can have all that information into one question.
00:29
And so that's why we are introducing a new question type which is the carousel or grid question, type.
00:36
And so in this case I have a small setup study which is about the Odyssey movie.
00:42
And people were asked based on what they selected here to answer, a few questions about the movie and how they rated some of the statements.
00:51
and so I'll give a quick overview of how this looks like to set this up to this new question type.
00:57
So in our question type selection we now have a new type which is the carousel.
01:02
So it's the grid question type.
01:04
and once you select it you can have this configuration where you can choose a scale.
01:10
And so there are multiple scales predefined, you can have an agreement scale, satisfaction frequency.
01:15
You see all these options, that you have here.
01:18
Let's say I take the agreement scale, and then it's basically pre filled for you.
01:22
So it's a preset.
01:24
But of course as you see you can also write your own which means that you can define your own labels, and the amount of labels that you want or things like that.
01:33
Of course it's also possible to customize the labels if you want different wording or some other things included.
01:40
And as you can see, it's rated from one to five within the words.
01:44
And in this case it's configured as higher is better.
01:47
And so as you can see a strongly agree is a better rating than strongly disagree.
01:51
You can also flip the switch here and say lower is better.
01:54
In some cases that might be needed.
01:57
So that's how you configure the scale.
01:59
And then it's up to you to add as many items as you like.
02:03
so you can give it a name, you can add an image, if you want people to rate certain concepts etc.
02:09
And then you can also choose to do it in a fixed or in a random order.
02:13
So that's how you set up the question.
02:16
and so that's how you do it in the study guides.
02:19
And then just to Showcase this, we'll maybe do a quick introduction as to what it looks like in an interview.
02:28
So from a participant's experience.
02:31
So let's take a look.
02:32
So we're here at the first question, where we wanted to rate certain items.
02:36
As you can see we've configured seven items here, right?
02:40
Like these seven items.
02:41
And then they're asked to rate each of them individually.
02:44
So strongly agree, strongly disagree.
02:47
And then I'll do the other ones, maybe around the middle.
02:49
It's just some random selections here.
02:52
So people.
02:52
And that's why we call it a carousel, right?
02:54
Like each item is rated one by one, until you have completed all of them.
03:01
And then you can move on to the probing parts.
03:05
And so to explain the probing part, quickly go back to the topic guides, as you can see here how the probing is done.
03:12
So what we will do is first we will probe on the lowest item they indicated, the highest item they indicated and something in the middle.
03:20
And so we basically have these three buckets.
03:22
We will always ask a question about a low item, a high item and something in the middle.
03:27
If there are ratings in those buckets of course.
03:29
So that depends on the answers that participants choose.
03:34
And then phase two is about the closing probe.
03:37
So that's after we have done these quick probes on these buckets, we then ask some broader probes about the whole grid question as a whole.
03:45
And in here you can also give some custom guidance and define the probing budget follow ups to decide how deep you want to go.
03:53
And so here you can then see like what led you to strongly disagree about this statement.
03:58
So I will not go into the probing itself.
04:00
It's the usual conveyor way of doing the probing.
04:03
But you can see how this end works together.
04:06
So you collect all the results for each item and then you do some probing based on the answers to get the why behind those choices.
04:16
And so that's how you set it up in a study, how you take the interview and then this is how it then would look like on the back of it in our analysis.
04:23
So in the question coding page you can then see this rating analysis chart which gives an overview of how people, people have rated the different items.
04:32
In this case it was a low sample, right?
04:33
It was just a very small study and only a few people were routed to this specific question.
04:38
So a very small sample here.
04:40
But just to showcase some of the results that you get out of this.
04:44
And then of course all of this, flows into our insights.
04:47
So your talk to your data can pull up this data can answer your questions about this, but it also flows into things like slides or executive summaries, reports, et cetera, to get you all the insights, that you need so that you can, make some nice outputs out of this.
05:03
So, yeah, I hope this is a useful new question type.
05:07
and I'm very excited to share this with all of you.