Ultimate Launch Strategy Planning Guide 🚀

Hello friends.

I am so excited to share the ultimate launch strategy planning document with you.

I have poured my seven plus years of launching experience into this document.

I have worked on several six and seven figure launches, but I truly believe that there's so much power in your five figure launch as well that going from a 30 to a $60,000 launch is something that should absolutely be celebrated.

And I, I've been part of countless of those launches as well.

My capacity has historically been as a copywriter, which really makes me the chief salesperson in most people's launches where I take people through sales pages and emails to help convert their audience.

So what I have poured into this document is what I see Both now in 2026 as I have created this and I'll continue to update this document as time goes on.

What's working now, but also what has worked historically.

So if you have sat down and thought I'm launching Sam can tell me what seven emails I need during my seven days of open cart.

I have a lot of news for you and it's all inside of this document.

So when you download something from me, if this is your first purchase, you will always get a how to use this document as your first step so that I tell you that you need to go make a copy.

You simply go to file and, and make a copy.

gosh, I'm glitching because I'm recording.

Anyway, we see that that you go to file, make a copy and you'll have it saved so that you it takes it from view only and you can edit it inside of your own Google Drive.

This is so great because as I show you the things that you're going to create as you go through this document, you are going to also see that there is an entire page that will come together that you can share with your va, your tech va, your launch team, whoever you have working with you, as well as put into your project management software or, and, or give to AI if that's what your team looks like right now.

The way that you find everything is you just go over to this tabs, outline, you'll have an intro to me and then we dig right into your launch.

We start by helping you decide on your offer.

Your offer is more than just I'm selling this course now.

Your offer is the entire suite and how you are positioning your offer including your bonuses.

So we'll start with that in mind then dig into your goals.

We will go through your goal planning that's both financial and the auxiliary goals because Sometimes the most important part of your launch is your energy.

And I don't want you to get stuck in that like middle slump.

That's where you start really digging into marketing.

So we talk about goals, largely financial, but also the numbers that you need to hit to get to those numbers.

And then you plan your launch event so you know what numbers you need.

Your launch event is what is where you are driving your people, where those numbers are.

So for example, if your goal is to sell 50 things at $2,000, then that is a hundred thousand dollar goal, which means to sell to 50 people.

Your statistics, and I dig into the statistics might mean that you need to drive 500 people to convert at 10%, which is your 50.

So, so this is where you start to really dig into the math of what you need to happen during your launch event.

We walk through all the different types of launch events as well.

Again, this is very comprehensive.

Whether you've launched already or this is your first one, it is step by step exactly how I would plan a launch with one of my clients.

Then you make a timeline to help you get there.

So for example, if you need those 500 people in your launch event, how can you get a hundred people a day for five days?

Or what does that look like?

or what do you need to get those people?

If you don't have much of a list, that's where we dig into your marketing strategy and your lead generation marketing levers, which might mean that you lean on ads or affiliates or your own email address or your social media.

We talk through all of those and help you decide which marketing strategy you need to help you adhere to the timeline that gets you to your launch goals.

See, it all works together and we do it step by step.

Finally, we pull all of those things into one single document.

This is what I was talking about, where you can share it with your team or with your technology.

Speaking of team and tech, I also threw in a bonus of the launch professionals that I have worked with in the past that I strongly recommend.

You don't have to work with all of them, you don't have to work with any of them, but they are people that do come with my stamp of approval as well as the tech that comes with my stamp of approval.

I will continue to update this as we're in end of 2026.

For example, it looks like I will be moving from thrivecart to Teachery soon when they launch their things late October.

So this will be continued to be updated as well.

And you will have lifetime access to the updates on this document for as long as this product is live.

So that is everything that's in here.

I am so stoked to have poured so much passion into this document.

and if you have any questions, you can reach out to me@samanthaomadcopyagency.com I'm happy to answer them.

So stoked for you to have this resource.