But what is more interesting here, that's here you can not only use chat, but you can also use some sorts of optimization.
00:10
Let's say that you have to automatize the process of budgeting redistribution for your campaigns.
00:17
Here's an example.
00:19
I created a rule based on my metrics and now AI agent can, on the daily basis it analyzes all my campaigns and it gives me recommendations like what campaigns I have to increase and what campaigns I have to decrease.
00:35
So we can see the example.
00:36
There's a campaign and which I have to increase here.
00:41
And I can also see why I have to do that.
00:44
So agent analyzed data.
00:46
it says that the key metrics, our actual metrics, are better than targets and as a result it should be increased.
00:54
And this is very cool that it actually means that we as a team, we don't have to make it manually.
01:00
Our agent can actually provide a recommendation and it also can be fully automatized.
01:06
Like if I turn on it here, so it will be automatized fully on a daily basis.
01:12
Agent will analyze campaigns and increase the budget more effectively than my team does it.