Apr 16, 2026

Finding Strategic Partners with Cambium 🚀

Finding Strategic Partners with Cambium 🚀

Laura demonstrates how Cambium uses AI to identify strategic partners and explains a new feature that scans your inbox for collaboration opportunities. Learn how to streamline your outreach and find the right audiences for your business.

Now enrolling founding member slots. Get in at the current price before midnight MT on Tuesday, Sept. 29. Price increases to $7500 on Wednesday.

https://lauralopuch.co/cambium

Finding Strategic Partners with Cambium 🚀

Laura demonstrates how Cambium uses AI to identify strategic partners and explains a new feature that scans your inbox for collaboration opportunities. Learn how to streamline your outreach and find the right audiences for your business.

Now enrolling founding member slots. Get in at the current price before midnight MT on Tuesday, Sept. 29. Price increases to $7500 on Wednesday.

https://lauralopuch.co/cambium

Chapters

00:00

Intro to Partner Research

Overview of the Cambium tool and the goal of finding strategic partners.

00:12

Using ICP Partner Discovery

02:42

Upcoming Inbox Scanning Feature

Transcript

00:00

all right.

00:01

Hey, this is Laura.

00:02

I wanted to show you real quick another behind the scenes video inside Cambium.

00:06

So this is on partner research, basically finding potential partners for you.

00:12

And so I am going to do an ICP partner and discovery.

00:17

I'm going to do a solo.

00:19

This is the peep the people that I want.

00:21

Cool.

00:22

I'm gonna find partners for the method icp and so it's gonna go out and look for strategic partners for me because this has been one of the biggest parts, the biggest struggles in finding potential partners is like I am looking for this specific person with this specific audience.

00:40

And so how do I find those people who already have a big audience of the people I want to reach?

00:47

So the AI on the back end is going out and looking for those people who already have an audience of the people I want to reach.

00:55

Right.

00:56

So I can ethically borrow their audience.

00:59

and also it will help me in pitching.

01:04

So it's.

01:05

There's not like a list out there online, but especially when it gets to bigger audiences of potential partners, you kind of.

01:12

It's a lot of like nose to the ground looking, Google searching, keeping your eyes open.

01:18

But this right here gives me all of the information I need.

01:22

Kai Davis, that would be great.

01:24

Brendan Dunn is not running double your freelancing anymore, but he is running right message, which could be a good one.

01:31

Chris Dewar, I think he's a little bit too big currently.

01:35

Jason Swank, he would be a good one.

01:39

yes.

01:41

Jane Portman would be fantastic.

01:43

Paul Jarvis, his audience is a lot of the people that I would want to reach.

01:48

Laura Belgray, of course.

01:50

I love Laura.

01:52

Jay might be a good one.

01:56

Claire Pelletro, she would probably be a good one.

01:59

and see, it's also scoring them for me like strong.

02:03

So I can explore this one or not.

02:08

I can see I can open up this and look at their blog if I wanted to.

02:14

SaaS Academy.

02:15

Interesting.

02:16

Probably not.

02:18

Mom Test, I don't think Drip.

02:22

Yes, Drip might be a good one.

02:25

primarily E commerce.

02:27

And so it's also telling me why it's a worth exploring versus not.

02:30

So I'm going to save these six partners and I also want to show you real quick, there is another feature that I'm building out.

02:36

I wish I could show it to you but it's still like being built out which is scan my inbox.

02:40

So basically I, it will go in, I can paste or upload the emails or I can set up Forwarding so that Cambium can go into my inbox and scan all of the opportunities that can be popping up in my inbox.

02:55

Because what I found is oftentimes collaborators and people who are doing partnerships will put out, like a, big public email to their newsletter subscribers about, hey, I'm looking for guests for my blah, blah, blah, for my summit, for my podcast, whatever.

03:12

And I do not have the time or space in my day to read every single email that comes in, but I will subscribe to people's email, lists who I know I want to be in their orbit.

03:23

So maybe Future Laura can keep a tab on that person.

03:27

Future Laura does not do a good job of this at all.

03:29

That's what Scan My Inbox does.

03:32

It goes in and it scans for collaboration opportunities from your inbox, from the people that you're already getting their emails from, so that you can get notified of, what collaboration opportunities are already living inside your inbox, and then you can either pitch them for a different kind of partnership.

03:53

Maybe you missed the deadline on the first thing.

03:55

That's cool.

03:56

Or you're in time to, you know, apply for that speaking opportunity or that podcast guest spot that they're looking for.

04:05

This I am so excited about.

Finding Strategic Partners with Cambium 🚀 — Tella