Discover Runker, a tool designed to help you monitor how AI models like ChatGPT and Gemini talk about your brand. Track your visibility, sentiment, and share of voice across LLMs to stay ahead of the competition.
Chapters
00:00
Introduction to AI Search
An overview of how SEO is shifting from traditional search engines to AI-driven models.
00:23
Introducing Runker
00:47
Key Performance Metrics
01:35
Analyzing AI Data Sources
02:14
SEO vs. AI Search
03:23
Conclusion and Future Outlook
Transcript
00:00
Today SEO is no longer about Google anymore.
00:04
It's also about AI search.
00:07
Today when people are searching for tools they are asking ChatGPT perplexity or code, they're asking LLMs tools.
00:16
But the problem is today you don't know what those models are saying about you.
00:21
And if they mention you at all, that's what Rankr solves.
00:28
It's a way to ask different models like perplexity, Gemini or Cloud.
00:34
And there will be other models too in the future.
00:38
it's a way to ask those models what they are saying about you and your competitors.
00:43
So if I show you rapidly the project, you have a bunch of prompts that are run daily across those models and we are getting some data like the visibility, the visibility is are you appearing or not in the response of the AI?
01:03
The sentiment, when you are mentioned, what is the AI saying about you?
01:08
Is it positive or not?
01:10
And also the share of voice, or do you appear compared to your competitors?
01:18
After some days you will get the data, so you will know if you appear or not on better compared to your competitors.
01:26
And you will know also the sources that are used by LLM tools to really respond to the user.
01:33
So for instance if I go to the content tab here you will see the different YouTube videos that are used to respond, the different Reddit posts that you can use also in the dashboard to go and engage with them.
01:48
You can see that they are used multiple times and different prompts.
01:53
And you can also the best blog articles that are used.
01:59
But the most important part is to see the blind spot that you have on the web.
02:03
And because currently having a great SEO is not necessarily a great way to also be mentioned by LLM tools.
02:13
Because even if you appear on the first position in the Google search, it doesn't mean chatgpt will cite your product.
02:21
What you need to do is to position yourself at different place on the web because LLM tools are seeing lots of data.
02:31
They are aggregating the data to really respond to the user.
02:36
So here what you see is the different domains and URLs that are really used by the AI to respond to the user.
02:45
And if I show you rapidly for one prompt, for instance this one, we have all the data on if we appear or not, the competitors and also the different sources that were used to respond to the user so that's all.
03:03
Currently, it's the first version of Rankr.
03:07
I will keep improving the project because I really think that AI is the next big opportunity for, companies today.
03:16
People are really asking, LLM tools when they are searching for tools, and if you appear on those responses, it's a great way, to differentiate you compared to your, competitors.