Common frustrations clinic owners face when using Google Ads.
00:42
Proven Success
01:43
Why Ads Fail
02:11
The Google Ads Audit
03:21
Book Your Audit
Transcript
00:00
Have you ever tried Google Ads for your clinic?
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Spent a few, hundred bucks, maybe even a thousand dollars, and got some clicks, maybe even a couple phone calls, but no real patience, and you just kind of thought, yeah, ads doesn't work for me.
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So you turned it off?
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Yeah.
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You're not alone.
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Most clinic owners I talk to are in one of three spots.
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They are either tried ads and thought that they didn't work for them.
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They're running ads right now, but they have no idea if they're actually working or not.
00:30
Or you've never tried running them, but you're curious if they could actually work for you.
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And the frustrating part is you don't actually know if Google Ads are the problem or if you just set them up wrong.
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Google Ads can work insanely well for physical therapy clinics.
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I know that because I built my own clinic on the back of them.
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When I started my physical therapy clinic, I didn't rely on referrals.
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I didn't rely on workshops.
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We use Google Ads to bring in patients consistently.
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We were spending five, six, sometimes even $10,000 per month just on Google Ads.
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And every single month, we knew how many patients were coming in the door predictably every single month.
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That's how I grew my clinic to seven physical therapists, open a second location, removed myself completely from the operations, and eventually sold my business.
01:20
And now at Patch, we help hundreds of clinics do the exact same thing, seeing 5, 6, even 7x return on their Google Ad spend.
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And more important, these are consistent evaluations showing up every single week.
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And the good news is that Google Ad leads are leads that are actually looking for physical therapy, unlike meta ads, for example.
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But here's the key.
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It's not that Google Ads work or they don't work.
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It's that most clinics never actually get the right data before they start.
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In order to even start the Google Ads process, you need to have a baseline understanding of account setup.
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This means setting up your Google Analytics, your Google tag manager, your search console to even properly set up conversions inside of your ads account.
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And if you have no idea what I just said there, then this is why your ads have never worked.
02:11
And that's exactly why we built this Google Ads audit.
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Because what most people don't realize is Google will literally tell you how many people are searching for physical therapy in your area, what the cost for each one of those leads is going to be, and how many of those leads you can realistically expect to turn into new patients.
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So instead of guessing, we can actually map this out before you spend a dollar on paid advertising.
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So what we're offering up on this Google Ads call is we're going to do a handful of things for you.
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We're going to if you're already running ads, we're going to get access to your accounts, we're going to show you exactly what's broken, where you're wasting money, and what should be happening instead of and if you're not running ads, we'll use our tool to show you how many people are searching for your physical therapy in your area, how much it costs per lead.
03:00
Because again, Google literally tells us how much a lead is going to cost in your zip code and what it'll look like to turn those leads into actual patients.
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And the goal of this is simple.
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By the end of the call, you'll know with clarity, should you be running Google Ads, how much should you be spending on Google Ads, and exactly what to expect in the Google Ads process.
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So if you're a clinic owner and you've either tried Google Ads before, you're running them now, and you don't have a ton of clarity if they're actually working or if you're thinking about running Google Ads, go ahead and book a free audit for the next few weeks.
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I'm personally going to be doing these, and if you want to talk to me and you want me to dive into your account, book this audit as soon as possible.
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By the end of it, you know exactly how many patients Google Ads can bring for you, what it's going to cost.
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So go ahead and grab a time below.
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WHY GET A PHYSICAL THERAPY GOOGLE ADS AUDIT — Tella