02 - Turn Tella Videos into Blog Posts Automatically ✍️
Connor Finlayson
Jan 14, 2026
Learn how to transform your Tella videos into SEO-optimized blog posts using Claude. This workflow leverages video transcripts and chapters to automatically generate well-structured content for your website.
Chapters
00:00
Tella MCP Use Cases
Continuing from the last video, diving into Tella MCP use cases.
00:43
Video to Blog Post
Turning a recorded video into a blog post using Tella MCP.
00:58
Retrieve Last Video
Retrieving the last video from the Tella account.
01:39
Troubleshooting Retrieval
Troubleshooting and successfully retrieving video details.
02:22
Extract Video Info
Extracting chapters and information about the video.
03:03
Create SEO Blog Post
Requesting an SEO-optimized blog post with affiliate links and chapter titles.
03:56
Google Doc Integration
Using Claude Desktop's Google Doc integration for blog post creation.
04:52
Review Generated Post
Reviewing the generated SEO-optimized blog post.
05:12
Workflow Summary
The workflow for turning videos into blog posts.
Transcript
00:00
Okay, what's going on?
00:01
So continuing off from the last video, we went over how to set up the Tella MCP enclore desktop and just a high level overview of how mcps work.
00:10
Now let's actually dive into some of the fun use cases that you can use the Tella MCP for.
00:16
And in this video I'm going to show you the one workflow that honestly I have been dying to try out.
00:22
And it's a lot of fun.
00:23
And we're going to get a little bit meta here.
00:25
So first of all, the video that I just created, is this video here.
00:32
So this is the first video that you would have watched and after you stop recording, what happens is it just gets added to your account, transcripts are created, chapters are created, all those types of things.
00:43
Now what we want to do in this video is turn this here, this video here in to a, blog post.
00:51
So let's go back to Claude this top and just continue off where we were last time.
00:58
And, and what we're going to say now is can you retrieve the last video I made from my Tella account?
01:06
And what should happen now is that it actually finds the video that we just created.
01:12
So we're just going to go ahead, wait for it to do its thing.
01:16
It's going to go get the video.
01:18
It sees that it has chapters, transcripts and thumbnails.
01:23
So, so for some reason it's asking me to connect again, but no problem.
01:27
Usually you just need to click it once and it works.
01:31
there we go.
01:33
It's now been authenticated and it looks like it hasn't found my videos.
01:39
So maybe let's just try again.
01:41
let's just pause this and say, can you retrieve the last five videos in my Tella account?
01:52
And you know, the thing is, sometimes you're just going to have to try once or twice in order to make it happen.
01:57
I mean like this is very, very new.
02:00
but I found it to be very reliable.
02:03
You just need to usually tinker with it once or twice.
02:05
But let's see if it's found the video now.
02:07
And there you go.
02:08
It's found it.
02:09
So it found my Unlock your Tella video one.
02:11
And so what I'm going to say is, can you get me the unlock your Tella video?
02:22
And it gives me all the chapters and info about the video.
02:28
And so again this is something that I touched on in the previous video.
02:32
but what we can do now is we can go ahead retrieve this information.
02:39
It will Go ahead.
02:40
It will use the Tella MCP to go the video.
02:42
It will go and basically find the transcript that was generated.
02:46
It will find all the other things and it will basically give you all the information that you would otherwise also, be able to see inside of Tella.
02:54
So it's going to go ahead, it's going to be like, hey, here the chapters that were generated.
02:59
And then it will also give you a summary of the transcript.
03:03
And now, you know, just to give you the laziest version of what we could do here, I'm say, can you please turn this video into an SEO optimized, blog post and please use my affiliate link and I'm just gonna add my affiliate link for Tella whenever you mention Tella.
03:35
And please use the chapters as my H2 section titles.
03:45
And what we're going to do then is basically, access all the information from this video and basically go ahead and create a blog post now with, Claude code.
03:56
You'll also get access to a whole bunch of other tools.
03:58
So what this is actually doing here is not just giving me a chat response, it is actually going to go ahead and create a Google Doc function formatted blog post for me, which is quite a neat thing.
04:10
But if you're doing this in something like ChatGPT, you know, they might just create it in there, in the chat or even in the window.
04:17
But you'll kind of see how it all works.
04:19
It will write basically everything that you're going to need for your Google Doc.
04:22
So because I don't want you to have to sit through all this, I'm just going to pause it and once it's done, we'll go on ahead and have a look at it.
04:29
Okay, so it's gone through the process of creating the post and now this is honestly, one of my favorite kind of like inbuilt claw desktop features.
04:39
what's going to happen is it's going to actually, open my blog post as a Google Doc or a Docx and there we go.
04:52
So let's have a quick little look at what it generated for us.
04:58
And just like that, it's created the entire blog post for us.
05:02
And what's happened here is in the background.
05:05
It's actually taken the transcript from my video and it's kind of looked at what I've talked about, what specifically I've pointed towards.
05:12
And just like that, it has basically created an SEO optimized, well structured post that I can now use to post on my website or wherever and so if you think about how this process here can speed up your workflow for actually turning your videos into blog posts, and this is something that I do specifically a lot, then you'll see that something that would Otherwise take you 10 to 15, 15 minutes can actually be done in a matter of seconds, which is super exciting.
05:43
And so now just to take this a little step further, if you want, you can obviously open this in Google Docs, you can download it, you can even do some really neat formatting things.
05:52
But let's say you usually have your blog posts in, you know, Notion, tools like Claw Desktop, have connections to things, things like Notion or you know, webflow, if that is your website provider.
06:08
And so most good software companies will have an MCP connection.
06:13
And all you need to do then is really just enable the tool that you want to connect it to.
06:18
And then from there all you need to say is, hey, can you create this post for me in Notion?
06:23
Now I'm not going to be going through this here because I haven't set up Notion yet.
06:26
But the whole idea is, is that now you can actually create an end to end experience for how it would work.
06:32
And going even further than that, you, one of the things that you can do in something like Claw Desktop or also chatgpt is create projects.
06:41
So if you have, you know, specific preferences around how you do things, you can actually create a little bit of a prompt with like system instructions and then that way it will always remember your particular preferences about how you want to create your content and your blog posts and all those types of things.
06:59
And this here is something that will really, really speed up your workflows.
07:02
It's a huge time saver.
07:04
And yeah, ultimately one of the first use cases that I looked into that I was a massive fan of.
07:12
Now just to also show you just a little fringe, use case for this that probably doesn't warrant its own video, but kind of can fit in here is helping you with generating ideas.
07:25
So what I would say is pretend, someone has watched this video, what are three to five great follow up posts that I could create.
07:45
And once again what it will do here is it will actually take your transcript, it will take the blog post that you created and it will basically think about, all right, what makes sense here as a next step.
07:58
And so just like that we'll come here and it will come up with ideas.
08:03
Now for me it's come up with it's come up with you know, information that's part of the context of what I've done.
08:11
But let's say, for example, from video to social media clips, tell a repurposing webflow.
08:17
This might here give you an idea for how you could potentially use the mcp, to, you know, create little social media clips based on the videos that you are creating.
08:26
And so that's what I'm going to be doing in the next video.
08:29
So for now, I hope this was useful and I'll talk to you soon.
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02 - Turn Tella Videos into Blog Posts Automatically ✍️ — Tella