Website video - Cold Email

Hey there.

You're probably on this page because you're getting low value tire kickers from your other strategies or you're spending tens of thousands of dollars on SDRs.

Who are just not converting.

You have no idea how to get your cold outreach actually working and generating pipeline for your company.

Or you're just getting inconsistent results from your demand generation strategies around paid ads, content and everything else.

I'm Josh Clarke.

I've been in the marketing industry since 2017 and I have run multiple agencies in that time.

But cold email changed absolutely everything for me.

I was dealing with the same kind of problems.

We had leads coming in, but they were not fit.

They were tire kickers.

They couldn't afford our actual services.

The results were inconsistent.

I was paying lots of money on all sorts of different strategies which just didn't get people to spend the money that was expected for that effort.

I was pulling my hair out trying to get paid acquisition that actually worked.

Then I started doing email outreach, for my own company and this was a massive eye opener for me.

Suddenly I was getting in front of people who could actually buy my services were highly qualified and I wasn't burning cash on loads of other strategies which just did not return the investment that was needed.

And the best thing of all this was happening consistently every single month.

Since then I've tested outreach on every platform you can possibly think of.

Instagram, Facebook, LinkedIn, email, voicemail drops, WhatsApp, lots of different things, but consistently email and LinkedIn.

But mostly email has the most scalable and the most return on investment for the money that was spent.

Email consistently outperformed everything else in B2B and that is why I started Built for B2B.

We deal exclusively with B2B companies to generate pipeline that actually buys using outreach on email and LinkedIn.

Cold email in 2026 is not what it was in years previous.

Getting to the inbox is much harder and landing in spam is much easier.

Google and Microsoft have been known to update their algorithms and make it nearly impossible for people like me to get into the inbox.

But we still do on a consistent basis.

Three things make or break your campaign, deliverability, targeting and messaging.

Most internal teams usually get one right, maybe two, but very, very rarely do they get all three correct.

Your infrastructure needs to be flawless.

We like to run a 50% on, 50% off methodology when it comes to our mailboxes to ensure maximum deliverability.

Your targeting needs to find buyers who are ready to buy now, not just job titles.

On A spreadsheet and your messaging needs to convert people who probably have never heard of you.

And in today's age, you need to be leveraging AI to the absolute maximum of its capabilities with data enrichment, personalization and timing.

All critical things that AI excel at.

so what do we do differently here?

At Built For B2B, we handle everything, end the end.

Your infrastructure, your data, your copy, your optimizations, your daily operations, the appointment setting, and best of all, it lets you just focus on closing those deals.

No training your SDRS on tools that they'll half learn.

No pulling your marketing team off critical work they need to be focused on.

And best of all, no six month ramp up to actually start seeing results.

We work between email, LinkedIn and other channels to ensure the maximum amount of pipeline is generated for your company using our strategies.

We don't just blast cold email.

We set up AI enabled go to market revenue generation systems, not just sequences and lists.

Clients are typically spending between 5 to $9,000 per month per SDR.

Who books maybe 3 to 7 qualified appointments per month.

We consistently deliver the same, if not more results for less.

One SaaS client we were working with had zero results over months and months and months, of trying to get this right.

They could not get even a positive response from their ICP.

And then they took us on board to help them with their strategy.

And within 30 days we were booking meetings consistently for that organization.

We have saved our clients tens of thousands of dollars per year in costs for SDRs.

There's so many hidden costs.

There's paid time off, there's on time earnings, there's days off.

There's all sorts of hidden variables.

There's training, there's tools.

All of these things add up and in the tens and tens of thousands of dollars when you can work with us, it's cheaper and it's more effective.

This is not for businesses that work with consumers.

We work exclusively with B2B.

If your deal size is less than $2,000, this also isn't for you.

The math would just not work out.

And if you need leads like yesterday, but are not willing to wait two to four weeks for this to actually work, then this also is not for you.

If you're a B2B business that's tired of inconsistent results and want qualified pipeline coming into your business in the next two to four weeks without having to pay SDRs tens of thousands of dollars for inconsistent results, then click below and book a call with myself.

We'll audit your current setup show you exactly what we would do and give you a roadmap to generating qualified pipeline in no time.

I look forward to working with you soon.

Have a great day.