I remember in my last company, BDRs were kind of like the wild, wild west.
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They'd wake up in the morning, be like, I'm going to go after these accounts.
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There was no rhyme or rhythm or focus.
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Starbridge's account scoring solves that problem.
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What we do is we enable you to use your creativity to imagine what an ideal customer profile looks like and then implement it in Starbridge in seconds.
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Sync it to your CRM and keep it up to date so you always have a prioritized list of your top accounts.
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Here's how it works.
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Start by creating a super imaginative.
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What does your ICP look like?
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I created this simple rubric.
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Maybe they use certain competitors, maybe they're a certain size, maybe they're very startup friendly, maybe there's a history of chatting with them and they've had interest in the past.
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Put that all into a scoring rubric.
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Next.
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What I can do is I can unify all of this into a Starbridge account scoring table.
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This is a buyer bridge.
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So I picked a list of buyers that I wanted to run this on.
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In this case higher at accounts above 1000 FTE.
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And then I'm pulling out in Starbridge each of these columns.
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Starbridge actually has all of this data.
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Competitors size, budget.
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You can pull data from your CRM and I've pulled these all into columns with just a couple of clicks.
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You can see here if for example, I wanted to add the adoption summary, I could just click here and I could just add that column to the table.
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The reason why we're pulling all these into the table is ultimately so that we can create a score.
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So what I'm actually did here was I just literally typed in generate an account score, looking at all the data in the table and output it on a scale of 1 to 10.
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And I dropped my rubric and what I actually got in response was this created a prompt for me.
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So it actually went and it generated this weighted score.
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It pulled pulls from all these different areas and this is the output.
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So you can see here that what I've gotten is this table that basically gives me the overall score and then it actually gives me a summary explaining exactly why it came up with that score.
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Let's say for example, I wanted to edit it.
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It would be so simple.
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I literally can just say, actually also include xyz.
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Right?
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Literally, if you can describe and use your creativity to describe how you want the scoring to happen, startbridge can do that for you.
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And then last but not least, we actually can sync this to our CRM.
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So all of these fields here, from competitors to information on the buyer to the actual account score, can get synced up with your CRM fields.