The Modern Marketing Playbook 📚

Most marketing books are written by people that haven't been doing marketing themselves in years.

Yet Ashley Foss is actually not just an owner of an agency or something that has like a huge product to sell you.

She's actually in the work itself, working at a big company like Atlassian, but also collaborating with marketers all over the place.

She's also going on stages and talking about this stuff.

So you know that the combination of those three things leads to a playbook that is truly refined and thoughtful and full of tactical advice that I thought was really good.

it's one of those books that you have to read slowly because it's full of information that you can actually implement with your team.

it's highly tactical yet strategically sound and I just thought it was a really great read.

If you want like the best B2B playbook for midsize and slightly larger companies, this is it.

I, can't recommend a better book for how to do modern marketing in an age of AI.